Paper Cellar signs a LICENCE with
ITV STUDIOS GLOBAL ENTERTAINMENT
FOR THE NATION’S FAVOURITE SOAP, ‘CORONATION STREET’.
Paper Cellar is proud to present it’s Coronation Street craft range including vintage designs to hilarious patterned papers and 3D make it yourself cards. The range will be launched officially at The Craft & Hobby+Stitch 2010 in Birmingham with products being on sale in stores from April 2010!
The Paper Cellar Corrie range is based on characters that have become household names over the last fifty years ranging from Bet Lynch to Jack and Vera. Coronation Street is watched by an average audience of 9.9million viewers on an episode basis. Paper Cellar have decided to celebrate Corrie’s 50th Anniversary by providing its loyal fans a unique craft range to make your own birthday and anniversary cards for your friends and family who have watched the soap from Deidre’s first wedding through to Kevin and Molly’s affair.
The Paper Cellar Coronation Street range represents all the iconic drama, humour, classic quotes and fun of life on the Street. The range will include Card kits, bubble stickers, decoupage sheets and patterned papers plus more based from the older to the new characters.
Coronation Street merchandise and licensing is managed by ITV STUDIOS Global Entertainment. Coronation Street is an ITV STUDIOS production.
Visit us At The Craft, Hobby + Stitch Show in Birmingham on Stand K12, where we will be sharing pints of crafting!
Notes to the Editor
About Paper Cellar
Paper Cellar was founded in 2003 and has grown to be a leading supplier in stylish craft products in the UK & USA with a range of over 2000 different product lines.
About ITV1
Coronation Street is produced by ITV STUDIOS for ITV 1 in the UK, where the series is sponsored by Harvey’s – the furniture store and is the #1 rating drama in the UK, watched by more than 10 million viewers every week. The series is broadcast internationally in more than 100 countries worldwide and is a top performing series for CBC in Canada, UKTV in Australia, TVNZ in New Zealand and Showtime Arabia.
Coronation Street will celebrate its 50th anniversary in 2010, supported by a comprehensive multi-media, merchandising, licensing and promotions campaign.